|
Patient non-compliance is a huge problem in the Pharma
industry. On average, 34% of patients forget to take their medication
and the average “monthly” prescription lasts for 43
days.
While particularly acute for asymptomatic conditions such as hypertension
and high cholesterol, non-compliance is a problem that almost
every product faces. This is an enormous loss of revenue.
Our PatientDirect Program attacks this problem head on. Using a novel,
very effective compliance device called The Dose-Alert™
we can increase patient compliance by an average 34% at a cost of just $7.00 per patient. Think what a boost to your bottom line that would be!

While The Dose-Alert™ is a great product, it only works if you can put it right into the hands of your patients. And we can do it..
To do this we have combined forces with many of the major drug store
chains who want to partner with you in this program. We then:
1. Package The Dose-Alert™ (along with a “Dear Valued Customer”
letter extolling the benefits of compliance) in a bubble bag and
ship to the mail distribution center of the drug chain.
2. They address and mail it to your patients. (We never see the patient names).
3. The drug store chain then prepares a report comparing the number of refills
in the test group vs a demographically and numerically equivalent control group
to determine the incremental revenue generated in the test group.
We make all of the arrangements. You don’t have to do anything except supply your logo artwork
for the top of the cap.
Testing is easy and affordable.
|